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what this research is about

- an alternative approach to comm design

- an alternative understanding of comm design

- seeing comm design as an activity which is allowed to happen through the presence of the other (the designer if you are the client, the client if you are the designer, the audience if you are the client)

- comm design as a transforming activity (transform/change/articulate/express/materialise/connect/synthesise)

- comm design as a form independent activity (design communication not communication materials, so designing the communication of the other through the communication materials)

- the changes to the public perception of comm design allowed through this new approach

- the changes to comm design education allowed through this new approach

- the changes to comm design's self-awareness allowed through this new approach

so, while I talk about the other in comm design I am actually talking about the role of the other, and the role of comm design in providing an other...